Sponsored content and press releases

Press releases

Press releases and PR submissions are accepted as leads, not as proof. We rewrite, never paste, and check every number against a record when one exists. Until then the story is labelled a company announcement and is not presented as independently confirmed.

Paid placements

Paid placements are labelled Sponsored or Paid announcement in plain text at the top of the story. Paid and sponsored content in Australia must be clearly identifiable, so this label is not optional. Paid content is kept separate from editorial. Editorial decisions are not for sale.

No advance approval

Companies cannot approve or change a story before it publishes. We may check a specific fact with a source; that is not the same as showing them the story.

Commercial relationships

No owner or partner of The Australian Developer currently has a commercial tie to a company we cover or sell paid content to. If that changes, we will state it here and on the About page.

PR submissions

Send releases and submissions to hello@australiandeveloper.com.au. See also how we report.

Last updated 28 October 2026.